Circle K

Circle K, Gulf South Region and Electronic Display Networks, EDN form a Digital Signage relationship.

EDN is rolling out Digital Signs for Circle K, Gulf South Region to give the convenience store chain a clean, up to date, tech feel as well as offer Circle K, Gulf South Region a great opportunity to cross-sell and up-sell their products and services.  In return EDN will have the opportunity to sell advertising space on the Digital Signs at each location.

The basic concept of this project is for EDN to install a 42” LCD monitor 15 feet from the main entrance to capture the audience entering the store and install a 23” LCD monitor in another location, like near the food and beverage area or lotto station which offers a more “dwell” time for viewers.

EDN is very excited about this business relationship and opportunity.  Circle K, Gulf South Region chose EDN for its experience and advertising model which focuses on local advertising in relation to the stores.  Having experience selling to local advertisers was very appealing to the convenience store giant as previous projects showed that the local advertisers was the most profitable model with the Digital Signage project.